5/11/2006
Here's one more...
| Saw this today...on an electrician's business card no less (!!): "Let their be light." UGH! |
5/10/2006
Copywriting pet peeves/typos
| Ok, here are my big ones, in no particular order: 1) Using an apostrophe where it just does not belong. Examples: We have apple's and peach's Smith and Smith, CPA's The house lost it's roof 2) Dating a marketing piece so it can easily become outdated. Examples: Let David's 18 years' of experience benefit you! We have been in this business for a decade. 3) Just between you and I (should be you and me) More later! |
5/05/2006
Top Copywriting Tips
| We're asked for copywriting advice all the time. Feel free to read this piece we wrote on what's crucial when it comes to using words to sell your products or service: http://www.getitinwriting.biz/info_detail.php?NewsArticleID=6 Have fun (and feel free to e-mail us your questions). |