People ask me all the time for a couple of quick writing tips that everyone in business needs.

Here are three more:

• Write at a basic level. Your readers don't care if you have a PhD. Don't aim to confuse or impress, but to communicate and sell.
• Sure, grammar matters, but probably not as much as the fanatics would tell you. Absolutely correct usage can be very formal and escapes most people. Your verbiage doesn't have to be terribly complicated...it's more important to make the language clear. The catch is that you need to know it "cold;" the more grammar you know, the better you can write.
• Short is sweet. Size doesn't necessarily matter. If you can say what's needed in a paragraph or two, great…why write page after page? Just be sure to make each word count and every sentence meaningful.