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VA Copywriting

DIY Copywriting

9/19/2007

Happy ADD Awareness Day!

A really cool article from my colleague Ali Kaufman of Space of Mind:

Today is ADD Awareness Day!

I am not sure what the salutation is for such a holiday, but I wish for all of you much awareness of those things you can't ever remember to pay attention to.

Of course, in my world, every day is ADD Awareness Day, so I think it is funny that this day even exists. But please, send presents.

Or better yet, give yourself - and your favorite ADD-er - a present today. See if you can't take
a few minutes to just BE. Don't be busy DOING, but instead take a pause (a what?!) and just get busy BEING.

Pauses are great, and I admit that I don't always remember to take enough of them. Today I am taking a lot to make up for some I have missed - it's part of my pre-Yom Kippur atonement, I suppose.

In any case, it's important to pause regularly, and here's why:

1. Pauses prevent foot-in-mouth disease (the leading cause of ADD embarrassment).

2. Pauses remind your body to breathe (and ADD-ers are known for being ineffective breathers).

3. Pauses keep you tuned in - to your mind, your body, your space + your relationships.

4. Pauses allow other people to get a word in! (When you are talking, you aren't learning!)

So, wait until you are finished reading this email and then go ahead, and give yourself a pause.

Take a minute to think about ABSOLUTELY NOTHING. I dare you.

Happy ADD Awareness Day!
Ali Kaufman founder + chief ADD-er, space of mind

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