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VA Copywriting

DIY Copywriting

2/07/2008

Cross it off your to do list

Do you ever find yourself with a business "to do" item that you never manage to get done? I am super-guilty of that one.

Sometimes, it is something I just dread doing and will do anything instead. Other times, I am not sure how to approach "the thing" and to protect myself from that uncertainty, I skirt the issue of that item as much as possible. And then in a third scenario, it's actually something that isn't smart, valuable or even doable in terms of your business. Almost like the Universe's way of telling you that this thing shouldn't even make the to-do list.

One of my goals is to pare down the list, not only by completing tasks and crossing them off but, more importantly, to being more selective about what makes the list in the first place. If it is confusing, uncomfortable or unworkable, it may be, to the contrary, the best thing you can do for the business. On the other hand, it may be all wrong and you need to know that and act accordingly.

So as I strive to be discerning, I'm looking for better results...and I won't accept anything less!

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